Pro tip: print this as a list to check of all the steps and ensure you've worked through the steps before/during/after your live
Days prior the live show
- Create a Facebook event (Learn about best practices here.)
- Promote the event through email, stories, website, and other possible channels
- Be active in the Facebook event's discussion page leading up to the live
- Set up live reminder campaign before the live to build your list of people getting notifications
Building the campaign
- Timing and date is correct
- Make sure Facebook and Instagram messaging is active
- All products have a search word
- Signs are printed and paired with the products for easy access during live
- Reply settings are set correctly to either checkout or URL based on our need
After the live
- Send payment reminder for unfinished orders
- Send live reminder permissions
- After order deadline on _________ (date) all orders have been handled and all authorized payments have been captured